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Probably the most noticeable part of the upgrade is the work we've done to make the site more mobile-phone friendly. But there are also a load of new features, including leaderboards so the most active contributors to the site can be rewarded, a group-based structure so that members can focus on their area of interest, more options for sharing content with colleagues and a brand new format designed especially for veterinary professionals, called the VetNurse Expert Help Forums. Mobile and desktop notifications of new content are also in the pipeline.
All of this builds on VetNurse.co.uk's existing strengths: providing the most popular job board for the veterinary nursing profession (made free of charge to support the profession during the pandemic) and the latest veterinary nursing news.
But it's the VetNurse Expert Help Forums we're most excited about, as they overcome the problems involved with discussing clinical issues on Facebook. The biggest of these is that Facebook gives everyone's opinion equivalence. In other words, it matters not whether you're the country's leading expert in something, or someone who really doesn't know what they are talking about, your post and your opinion is given the same level of prominence. That is fundamentally misleading.
Other problems inherent in Facebook are the fact that good quality replies get drowned in a sea of 'me too' responses, information is poorly curated, there is a lack of transparency because Facebook is not designed to highlight your professional qualifications, and experts get little or no recognition or reward for giving up their time and sharing their knowledge.
The VetNurse Expert Help Forums are designed to overcome all these issues. The concept is simple. Any veterinary nurse can come and ask a clinical question about any of thirteen nursing disciplines. But ONLY veterinary nurses and others who have advanced qualifications or experience can reply. When they do, you can verify their post as answering your question, which awards them points on a leaderboard and allows them to display a logo and contact details in their post (so they get recognition for their business or their employer).
What's more, both the person asking the question and the expert can claim the time spent towards their annual CPD requirement. Just press the 'Claim CPD' link at the top of the page and collect your certificate from the CPD section of your profile.
In due course, there will also be prizes for the most helpful experts and the best questions.
The system is already up and running on VetSurgeon.org, where it has proven very popular because it means members can ask questions without fear of having their question savaged, and know that the answers have come from people with advanced qualifications displayed in their profiles.
The VetNurse Expert Help Forums will be rolled out discipline-by-discipline in the coming weeks. We're currently looking for more nurses to become VetNurse Experts, so if you're interested, email: support@vetnurse.co.uk. The minimum requirements for being an expert are an advanced qualification and/or at least 10 years experience in a given field.
If you are a teacher at veterinary nursing college or a training practice, being VetNurse Expert is a great way to promote your courses or recruit new staff. Likewise if you are a nurse working in industry, it's a good way to highlight your employer's products or services. And finally, if you offer your own services, like referrals or locuming, it's a great way to promote those too.
Finally, we'll also be offering prizes for nurses who contribute to the normal discussion forums on VetNurse.co.uk. So come and get talking in the forums ... and get your name on the new leaderboard early!
Photo: VetNurse Publishing Editor Arlo Guthrie (Sorry, I couldn't think of anything else to illustrate the story with!)
PS: Whilst you're here, take a moment to see our latest job opportunities for vet nurses.