Ceva is using Feline Hypertension Month coming up in May to encourage more practices to conduct routine annual blood pressure checks in cats over seven years old. 

The International Society of Feline Medicine advises that blood pressure should be checked annually in cats aged seven years or over, but as they get older they should have their blood pressure checked every six months.

This is particularly important if cats have underlying health conditions such as chronic kidney disease (CKD) or hyperthyroidism.

To support practices who want to take to their clients about feline hypertension, Ceva has produced a new feline hypertension toolkit.

The toolkit, which is available to download from www.easethepressure.co.uk/feline-hypertension-awareness-month, includes: posters, leaflets and stickers to use in practice, waiting room display materials, social media posts and email content and a communications guide.

The company will be holding a waiting room display competition to reward the most creative use of its materials, with a prize of a doppler machine for the winning practice.

Vet influencer ‘Louise the Vet’ will also be supporting the campaign by spreading the word about feline hypertension and the importance of routine blood pressure checks in cats on her social media channels.

Reference

1.  Taylor SS, Sparkes AH, et al.  ISFM Consensus Guidelines on the Diagnosis and Management of Hypertension in Cats. J Feline Med Surg.  2017.19(3):288-303
   
   

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