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Merial - maker of the canine NSAID Previcox - has launched a campaign to raise awareness of the prevalence of canine osteoarthritis amongst dog owners in the UK.
Previcox Product Manager Claire Edmunds said: "We know that approximately 20% of adult dogs suffer from OA, but less than 25% of these dogs are treated with NSAIDs in the UK. That's one in five dogs that may be enduring the pain and discomfort of a condition that can be improved. Most owners will put their dog's loss of mobility down to old age, however, our aim with this campaign is to raise awareness of this condition with pet owners to encourage them to seek help from their vet for their pets, and assist vets in promoting treatments for this condition."
Merial says veterinary surgeries can take part in the campaign in five easy steps:
The following campaign materials are available:
For more information about the Missing Dog Campaign, please contact your Merial Territory Manager on 0870 6000 123.
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